How Bloom handles data

What we store

• Your school's name, and the name and email address of one adult contact at the school — so we can send the setup link and answer questions.
• For each class: the teacher's name, the class name, the class code, and the teacher's email address. The code is what makes your class's progress and flowers appear on any device; the email is how we send your code when you register — and again whenever you ask for a reminder.

What we don't store

• Nothing about children. No names, no accounts, no photos, nothing. Pupils never type anything about themselves into Bloom.
• Check-ins are counts, not children. When a class checks in with Fox, Bloom records how many chose each feeling that day. We never record who.
• No marketing. Your email is used to send your class code and, if you keep them on, Bloom's short reminder emails about your own class (there is a one-tap link in every one to change how often they come, or stop them). No newsletters, no promotions, and it's never shared with anyone.
• Your own check-in stays yours. If you answer the morning "how are you?" as a teacher, that answer is kept against your class for the current term only, so your Bloom page can show you your week. It is never shown to your school or to us as an individual answer; the school only ever sees counts.
• No trackers. No advertising, no cookies that follow you around. Bloom keeps its own simple record of which class used which activity, plus a cookieless page-view count (Plausible, hosted in the EU, no personal data) so we can see the platform is working — that's it.

Where it lives

Bloom's data is stored in the UK/EU with our database provider, protected in transit and at rest. Class codes unlock activities and progress — they hold no personal or sensitive data.

Questions, corrections, or removal

Email hello@discoverbloom.co.uk — a person reads it and replies. If your school stops using Bloom, we deactivate or delete its records on request.